“Openness, friendliness, entrepreneurship and university” are the four cornerstones of Lublin’s business strategy implemented for several years. During the conference, What Is It That Inspires Business in Lublin, held on 28 April in Warsaw, the invited entrepreneurs, investors, experts, and economic advisers debated what this means in practice and how the city manages to create tools and mechanisms that encourage investors to come to the heart of the Lublin region.
Agriculture, food industry, organic food, biotechnology, aviation, logistics: more than 100 meeting participants tried to define the business profile of Lublin. The multitude of ideas and answers testify to the high potential of the city. Mariusz Sagan, Director of the Department of Strategy and Investor Assistance, and co-author of the Lublin 2020 strategy document, argued that in 10 years from now Lublin would be in the top 10 investment locations in Poland, next to Kraków and Wrocław. Why? Because the city is effective and consistent in building its business ecosystem as well as in lifting the barriers to investment and tapping the local resources resourcefully. So said the experts who also assessed that Lublin was the second fastest growing city in Poland.
Another example is the city’s involvement in the promotion of a modern ecosystem for the aviation industry in Poland. Last year, the Lublin Municipal Office, the Marshal’s Office of Lubelskie and PZL-Świdnik established the Lublin Cluster for Advanced Aviation Technology. Krzysztof Krystowski, CEO of PZL-Świdnik, stressed that the high-tech industry coupled with the defence, aviation and space sector are in a position to boost the key economic indicators. He stressed that only five European countries produce helicopters, including Poland, so our facilities and experience are an excellent starting point to build a competitive edge in the global arena. It is worth knowing that since 2010 PZL-Świdnik has been owned by the Italian-British helicopter tycoon AgustaWestland.
The delegates repeatedly stressed that today’s Lublin is often associated with development. This is seen in the surge of the volume of investment in the region, including in the hospitality sector. Do not forget that Lublin is an attractive tourist destination and home to many business events driven the city’s fastest-developing business sectors. Despite a relatively small number of hotel beds, there is still some room, or perhaps even an urgency, to create many more. “So far, Lublin hotels have been set up and held mainly by the local capital,” says Adam Konieczny, Country Head Poland, Christie & Co. “Now, the city is opening up to hotel chains, such as the Hilton, which is very interested in opening a hotel in the city.”